We regularly challenge ourselves to ensure that our ideas and approaches in developing our TYRIOS software meet today’s requirements. In addition to offering a solution-oriented software, we also stand by our clients as a competent advisor. That’s why we like to look beyond our own horizon and see what’s happening in the rest of the world.

Multi-channel is outdated, omni-channel is over. The future is customer-channel!
Online or offline? The solution is to merge both and present customers with a new kind of buying experience. China, the world’s largest e-commerce market, is already putting the "New Retail" model into practice. Leading the way is online giant Alibaba, but other retailers such as 7Fresh, Luckin Coffee, and RT-Mart are also showing what the future of retail can look like.

Online and offline retail are merging more and more. Smartphones play a key role in this trend—not only for mobile shopping, but also for in-store price comparisons and product research. Linking brick-and-mortar stores with the online channel is a growing trend. The New Retail approach takes this one step further by driving full integration of online, offline, logistics, and technology into a single value chain through digitalization.

At the core of New Retail is customer proximity and convenience. Consumers want to fulfill their needs as quickly, easily, and enjoyably as possible—regardless of time or place.

New Retail is no longer just about channels or e-commerce. It’s about creating entire ecosystems where customers feel comfortable.

Revolutionize your sales with TYRIOS
What can we learn from Alibaba & Co.? What’s the secret to their success?

Thinking in channels and departments is outdated. Customers don’t think in channels. They don’t distinguish between the “Mayer” brand, the Mayer store in the city center, the online shop www.mayer.com, or the Instagram sales account “mayer.com.” What they have in mind is simply “Mayer”—and they want to buy from Mayer, whenever and wherever they want.

For retailers, this means moving away from the omni-channel concept and towards the customer—towards customer-channel, and New Retail.

Let’s learn from the customer and adapt to their way of thinking

If we stop thinking and acting in separate channels, take off our blinders, and focus on what really matters—the customer—the next logical step is to unite all channels within our own business.

Anyone who wants to be successful in the future must think holistically: connect channels, departments, and responsibilities, and optimize both processes and communication.

The key to success is clear connection

Marketing doesn’t feel connected to sales, administration and production think they have nothing to do with each other, and everyone is just doing their own thing. The inventory management system isn’t connected to the online shop, and even stock levels are managed in a separate database. Logically linked processes are being handled completely independently. As a result, data is duplicated and often updated incorrectly. The outcome: isolated data silos that can become a real cost driver.

And who pays the price in the end? The company.
Employees, departments, and processes must work together. A business is one big team and has to operate as such. Everyone needs to support one another and pull in the same direction—not in many different ones. Once we understand that, we’re ready for New Retail and the Customer-Channel.

This is the philosophy behind TYRIOS—unity at every level
With TYRIOS, we’ve developed a software solution that consistently follows this vision. It connects processes and communication efficiently and brings teams and departments together. TYRIOS aims to be the digital heart of the company—a central tool that coordinates all tasks and unites them seamlessly.

At the same time, TYRIOS is flexible and, thanks to open interfaces, integrates easily into existing systems—ensuring smooth and reliable data exchange.

With TYRIOS on the road to New Retail – sales reimagined.